SIS Staff Info
Main Audience
The main targeted audience, in the respective country, includes:
- all staff members
Intended Impression
“I am up-to-date about the most important developments on the country level and beyond.”
Periodicity
The SIS Staff Info is issued at least twice a year. It is published only in digital form, currently as PDF.
The SIS Staff Info is issued by the country companies.
Content
The following applies:
- The current basic structure remains as standard. Fundamental elements are: Welcome, Good to Know, New at SIS, Good Practice.
- The content as such is to be specified by the country company, e.g. whether or not the introduction of a new staff member is accompanied by a picture, whether or not babies or anniversaries are mentioned. It is, however, recommended to agree on a certain line that is followed for a longer period of time.
- Both languages used in each country are to be given equal weight.
- The editorial is either in the local language or English. We recommend to regularly alternate between the local language and English.
- An English summary must accompany important texts which are written in the local language.
Design
The currently used InDesign templates serve as standard with respect to:
- title page
- background
- fonts
- layout of titles, text boxes and pictures